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The sure sign that the iPhone 5 release date is coming sooner than later is that both of its U.S. carriers are already taking steps to burn their existing iPhone 4 stash ahead of launch. But the shocker comes when it’s revealed which of the two iPhone 4 iterations the carriers are targeting for extinction. Both Verizon and AT&T are taking steps to blow out the low end iPhone 4 model by slicing its price by as much as twenty-five percent before the iPhone 5 gets here.
That means the carriers don’t likely plan to continue offering that model during the iPhone 5 era. But as of yet there isn’t equal talk of cheapening up the plush high end iPhone 4 model ahead of the generational turnover, meaning that the plan may be to keep it, and not the entry iPhone 4, around as the bargain big option once the iPhone 5 release date is underway. And that could be a big deal.
If Apple is indeed setting up the high end thirty-two gigabyte iPhone 4 as the next cut-rate iPhone model to take the place of how AT&T has been using the iPhone 3GS for the past year, that means Apple must have such confidence in what it has up its sleeve for the iPhone 5 that it’s not concerned about making the plush iPhone 4 too attractive of a proposition. That could signal that the iPhone 5 is set to debut at a whopping 64 gigs for the basic model and a stunning 128 for the high end. Or it could mean that the base iPhone 5 will indeed be at 32, but the iPhone 5 outshines its predecessor so thoroughly in other areas that Apple isn’t concerned about needing to use capacity as an upsell factor between the 4 and the 5.
There’s also the equal possibility that the carriers are simply sitting on a larger pile of inventory for the low-end iPhone 4 model than the high end, and are thus tending to blowing it out first; in this case, the high end iPhone 4 would also see price reductions closer to the iPhone 5 launch date if need be. But either way the moves seem to point to the notion that the low-end iPhone 4 won’t be around in the year of the iPhone 5. The question, then, may be whether there will be any iPhone 4 on the market at that time at all, or whether Apple plans to introduce new iPhone 5 models which cover the pricing spectrum including the bargain bin. Here’s more on the iPhone 5.
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